Well, it’s been a while since I have written but believe me, I have not been idle. There are many changes that have occurred in my life and I’ve been meaning for so long to sit down and write this note. As you know, I learned a ton about social media and blogging by simply starting this blog back in 2007 and being immersed in promoting it.
In time, I was asked by several companies to help them with their blogging and social media and this coincided with the general downturn of the economy. But the defining moment came when I was doing a 40′ x 20′ long ceiling, all glaze. You know what happens with glaze, right? You can’t stop because you’ll get those dreaded lines. There were 3 scaffolds side by side with 2 team members on each scaffold and we all worked in a line glazing. Well, at about 35′ down the line, I was exhausted and I literally stumbled on the scaffold. I barely made it to the end and it hit me — what was I going to do as I got older? It was at that moment I realized I needed to start finding a way to still work in this field that I am SO passionate about but actively get away from the physicality of it. As I filled in the empty slots of time in between decorative painting projects with social media and blogging work for creative companies, it became a new reality for me. Plus, I loooove to write and research and have been dreaming of making both a bigger part of my life. Thus, SociaComm was born.
These days I help my clients — all revolving around the Decorative Painting, DIY and Interior Design industries — maximize their digital marketing and blogging efforts. I count among them Royal Design Studio, Modern Masters, Annie Sloan Unfolded and have helped design companies such as Roos International and bloggers such as Perfectly Imperfect as well. Garay Artisans (both the decorative painting and the mirrors) are being managed by one of my most trusted friends who is an amazing artist and it’s going strong. I still paint, finish and draw as I’m revamping my house and love the pace and consideration I can give it! I use my decorative painting experience daily and am so passionate about this industry — I still look for the latest and greatest, still scout out great artistry and design trends, still love learning beautiful new finishes and products. But now I do it from a more personal and creative marketing point-of-view.
So, on that note, I am formally “closing” Fauxology. BUT. I will still be writing about decorative painting and design over on SociaColor, the blog for SociaComm. There will also be social media, digital marketing and blogging posts too — all tailored to help the Creatives. I will be writing at the SociaComm Facebook page and you can still join me on Pinterest, Twitter and Google+. PLUS. I’ll be writing regularly over at the new Paint + Pattern blogazine launched by Melanie Royals of Royal Design Studio.
So c’mon over to SociaColor and Paint + Pattern as I look forward to writing for you regularly again on all things decorative painting, DIY, design and creative marketing. I hope you’ll join me.